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International Marketing - Summer Term 2017


Monday, 10 - 12 o'clock*

AR-D 5102 (blue lecture hall)

Lecturer Wagner, Gerhard, Dr.

Exercise Case studies in lecture

Further information about the lecture is available via LSF.


The complete lecture "International Marketing" as well as the written exam at the end of the semester will be in English language.

For the final examination all contents of the lecture and the related events (exercises, guest lectures) and the indicated literature hints are relevant.

Lecture materials:

For the lecture the script and the indicated literature are relevant.

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