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Publikationen

Beiträge in begutachteten wissenschaftlichen Zeitschriften und Konferenz-Proceedings

2022

“Ethics and Morality in AI - A Systematic Literature Review and Future Research, Proceedings of the 2022 60th European Conference on Information Systems (ECIS), Maui, USA: Association for Information Systems, Timisoara, Rumänien: Association for Information Systems, 2022 (VHB: B), Jan-Lukas Selter, Katja Wagner und Hanna Schramm-Klein

 

“What Are You? Investigating the Importance of Human-likeness of Digital Voice Assistants through a Qualitative Approach, EMAC 2022, Budapest (VHB: D), Katja Wagner und Hanna Schramm-Klein

 

“Help! I Have a Problem” – Differences between a Humanlike and Robot-like Chatbot Avatar in Complaint Management, Proceedings of the 2019 55th Hawaii International Conference on System Sciences (HICSS), Maui, USA: Association for Information Systems, 2022 (VHB: C), Anne Fota, Katja Wagner und Hanna Schramm-Klein

 

“The Influence of Anthropomorphism on Self-Disclosure with Digital Voice Assistants'”, in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“A Qualitative Analysis of the Importance of Ownership and other Drivers and Barriers to Participate in Rental-Commerce”, in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“An Analysis of the Reciprocal Effect of the Level of Information on Sustainable Corporate Behavior on Customers’ Perceived Persuasion”, in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“The Role of the Frontline Employee in Technology-Based Service Encounters', in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota

 

“An Experimental Investigation of the Use of Artificial Intelligence in the Context of Complaint Management', in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“'Will Conversational Commerce Replace Online Shopping? A Qualitative Examination of Drivers and Barriers to the Intention to Use Digital Voice Assistants for Online Shopping', in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“The Impact of IT- and Lifestyle-related Influences on Customers' Intention to Provide Digitally Transferred Access Permission in Last Mile Delivery'”, in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“MIRROR, MIRROR… on the Shelf: The Impact of Perceived Age-Similarity and Gender-Congruence between the Customer and the Voice of a Smart Voice Assistant”, in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

“Do You Trust Me? - The Influence of Conversational Agents' Voice and Confidential Data on the Usage Intention'”, in: Proceedings of the 2022 AMA Winter Academic Conference, Las Vegas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Tobias Röding, Anne Fota, Hanna Schramm-Klein

 

2020

 

Influencing Factors on Intentional Use of Conversational Commerce, in: Proceedings of the 5th Colloquium on European Research in Retailing (CERR), Valencia, Spain, August 31- September 2, 2020, Katja Wagner, Anne Fota, Hanna Schramm-Klein

 

Do you like me, Alexa? A Qualitative Approach of Anthropomorphism of Digital Voice Assistants', in: Proceedings of the 2020 AMA Summer Academic Conference, San Francisco, USA: American Marketing Association, August 21-23, 2020 (VHB: D), Katja Wagner, Hanna Schramm-Klein (angenommen, aber wegen Corona zurückgezogen)

 

An Experimental Investigation of the Use of Artificial Intelligence in the Context of Complaint Management, in: Proceedings of the 2020 AMA Summer Academic Conference, San Francisco, USA: American Marketing Association, August 21-23, 2020 (VHB: D), Katja Wagner, Anne Fota, Hanna Schramm-Klein (angenommen, aber wegen Corona zurückgezogen)

 

The Use of Artificial Intelligence in Complaint Management, in: Proceedings of the 5th Colloquium on European Research in Retailing (CERR), Valencia, Spain, August 31- September 2, 2020, Katja Wagner, Anne Fota, Hanna Schramm-Klein

 

Will Conversational Commerce replace Traditional Online Shopping? A Qualitative Examination of Drives and Barriers of the Intentional Use, in: Proceedings of the 2020 AMA Summer Academic Conference, San Francisco, USA: American Marketing Association, August 21-23, 2020 (VHB: D), Katja Wagner, Anne Fota, Hanna Schramm-Klein (angenommen, aber wegen Corona zurückgezogen)

 

A Qualitative Analysis of the Importance of Ownership and other Drivers and Barriers to Participate in Rental-Commerce, in: Proceedings of the 2020 AMA Summer Academic Conference, San Francisco, USA: American Marketing Association, August 21-23, 2020 (VHB: D), Katja Wagner, Anne Fota, Hanna Schramm-Klein angenommen, aber wegen Corona zurückgezogen)

 

From Owning to Renting Through Rental-Commerce Websites – A Qualitative Approach, in: Proceedings of the 5thColloquium on European Research in Retailing (CERR), Valencia, Spain, August 31- September 2, 2020, Katja Wagner, Anne Fota, Hanna Schramm-Klein

 

 2019

Is It Human? The Role of Anthropomorphism as a Driver for the Successful Acceptance of Digital Voice Assistants, Proceedings of the 2019 52th Hawaii International Conference on System Sciences (HICSS), Maui, USA: Association for Information Systems, 2019 (VHB: C), Katja Wagner, Frederic Nimmermann, Hanna Schramm-Klein

Anthropomorphism as a key factor for the successful acceptance of digital voice assistants?, in: Proceedings of the 2019 AMA Winter Academic Conference, Texas, USA: American Marketing Association, February 22-24, 2019 (VHB: D), Katja Wagner, Frederic Nimmermann, Hanna Schramm-Klein

 

Anthropomorphismus als Schlüsselfaktor für die erfolgreiche Akzeptanz von digitalen Sprachassistenten?, in: 14. Internationale Tagung Wirtschaftsinformatik, Siegen, Deutschland, February 23.-27, 2019, Katja Wagner, Frederic Nimmermann, Hanna Schramm-Klein

 

Alexa, Are You Human? Investigating Anthropomorphism of Digital Voice Assistants – A Qualitative Approach, Proceedings of the International Conference on Informations Systems (ICIS), München, Deutschland, 2019 (VHB: A), Katja Wagner, Hanna Schramm-Klein

 

Will Renting Substitute Buying? Drivers of User Intention to Participate in Rental-Commerce, in: Proceedings of the 27th European Conference on Information Systems (ECIS), Stockholm und Uppsala, Schweden, 2019 (VHB: B), Anne Fota, Katja Wagner, Hanna Schramm-Klein

 

Is Renting the New Buying? A Quantitative Investigation of the Determinants of the Rental-Commerce Intention, International Review of Retail, Distribution and Consumer Research (IRRDCR), 2019 (VHB: C), Anne Fota, Katja Wagner, Hanna Schramm-Klein 
 resulted from the 20th Conference of the European Association of Education and Research in Commercial Distribution

 

Is Renting the New Buying? A Quantitative Investigation of the Determinants of the Rental-Commerce Intention, in: Proceedings of the 20th Conference of the European Association of Education and Research in Commercial Distribution, Zaragoza, Spain, July 2-4, 2019, Anne Fota, Katja Wagner, Hanna Schramm-Klein 

 

 

Angenommen, aber aufgrund von Corona verschoben und Termin noch nicht bekannt

 

From Owning to Renting Through Rental-Commerce Websites, in: 23rd Academy of Marketing Science (AMS) World Marketing Congress (WMC), Brisbane, Australia, Termin wegen Corona verschoben und noch nicht bekannt, Katja Wagner, Anne Fota, Hanna Schramm-Klein

 

What Counterpart Do You Prefer?” – Effects Of A Complaint Answer With A Human Vs. Robot-like Chatbot Avatar, in: 23rd Academy of Marketing Science (AMS) World Marketing Congress (WMC), Brisbane, Australia, Termin wegen Corona verschoben und noch nicht bekannt, Katja Wagner, Anne Fota, Hanna Schramm-Klein

 

Human Or Device? A Qualitative Approach Of Anthropomorphism Of Digital Voice Assistants, in: 23rd Academy of Marketing Science (AMS) World Marketing Congress (WMC), Brisbane, Australia, Termin wegen Corona verschoben und noch nicht bekannt, Katja Wagner, Hanna Schramm-Klein

 

 

Beiträge in Praxis-Zeitschriften sowie sonstige Publikationen / Other Publications 

Untersuchung der Einflussfaktoren der Konsumenten um am Miet-Commerce teilzunehmen, in: Netzwerk Handel INSIGHTS, 2019, Nr. 1, S. 4-8 (mit Katja Wagner & Hanna Schramm-Klein).

 

 sonstige Fachvorträge / further talks 

·       Alexa, bist du menschlich? Die Rolle des Anthropomorphismus als Treiber für die erfolgreiche Akzeptanz digitaler Sprachassistenten, Forschungstagung Marketing, Berlin, 6.-7. September, 2019.

·       Is It Human? The Role of Anthropomorphism as a Driver for the Successful Acceptance of Digital Voice Assistants, Workshop Verbraucherschutz, Berlin, 27. Oktober 2021

 
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